After more than 25 years of computer conference press coverage, I’m just now approved for only my fourth MacWorld. But even as I line up my friend’s spare bedroom in the Bay Area suburbs for Jan. 6-9, it looks like Adobe won’t be bedding down at the annual Mac mecca.
There’s a report up on Daring Fireball that Belkin has decided to skip the show next month, too. Veterans of the Macworld experience recall the days when the massive Moscone Center trade show floors were not overrun by iPod accessory outlets. So maybe Belkin won’t be missed quite as much. But Adobe? I remember seeing a demo of the company’s sound editing application at my first MacWorld, every single toggle and pull-down and tabbed preference available for a guided tour by one of the development engineers. Adobe displayed it all on a 35-inch monitor under a glass-topped table.
That was back in the days when my friend Wirt Atmar, a computer scientist and biologist who loved Macs from the 80s onward, was predicting the demise of the Mac. The Mac was in trouble because a serious sound editing suite wasn’t on the way. Then SoundBooth showed up in the Adobe booth. Wirt had to admit he heard the sound of a platform maintaining its pace.
But its tough luck for me to hear this about Adobe’s absence, just a few days after I made my leap up to the CS4 level of the Adobe Design Standard apps. You have to wonder who they’ll sell the Belkin and Adobe show floor footage to. Maybe a larger napping lounge for Pzizz.com?
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